diff --git a/frappe/www/login.py b/frappe/www/login.py
index ffcdfb4819..32e4bb4344 100644
--- a/frappe/www/login.py
+++ b/frappe/www/login.py
@@ -40,6 +40,7 @@ def get_context(context):
 	context.no_header = True
 	context.for_test = "login.html"
 	context["title"] = "Login"
+	context["hide_login"] = True  # dont show login link on login page again.
 	context["provider_logins"] = []
 	context["disable_signup"] = cint(frappe.get_website_settings("disable_signup"))
 	context["disable_user_pass_login"] = cint(frappe.get_system_settings("disable_user_pass_login"))